I recently asked 7 Los Angeles food truck operators at LA Street Food Fest and out in the field, What’s your favorite part about operating a food truck?. Read their responses.
Alvin Cailan (Egg Slut LA)
Our favorite part about operating as a food truck is the relationship we’ve built with customers in various areas we’ve served in. All are different, but they all love eggs as much as we do.
Roy Choi (Kogi BBQ)
Right now, what I’m doing, talking with people, being here with my staff and cooking great food.
Dave Danhi (The Grilled Cheese Truck)
I’ve been a chef for 30 years now, and by far, this has got to be my most rewarding culinary experience because I get to watch what happens. In a kitchen, in a restaurant, you don’t get to see the fruits of your labor. It’s fun to see people enjoy it. They jump up and down screaming because they got to the front of the line, or whatever it is. It’s the people and the community that develops out front is by far what keeps me going.
Brook Howell (Frysmith)
I think it’s just very different. Every day’s different. You’re somewhere new every day. People are different. You’ve got more freedom than you do at most brick and mortar restaurants.
Masa Ose (Pig’s Feet Under)
My favorite part is probably seeing that people like the food I made.
Ernesto Reitich (El Pan-Americano)
My favorite part is that you can go everywhere. You have the ability to move in different parts of the city, and in the end, you reach a great market. The best way to do marketing is park in different parts of the city. Everybody sees you. That’s the coolest thing.
George Wu (Waffles de Liege)
We’re very proud of the way Waffles de Liege has developed, so it’s an unbelievable opportunity to have the chance to share our company and menu with people all over Southern California. Waffles de Liege is an extension of our personal beliefs and values, so again, a very special process to be able to share that with the public and receive such warm praise and support. That and we don’t have to wait in line for food from the Grilled Cheese Truck. Ever.